Home Depot announces plans
to acquire Mexico's Total HOME
HISPANICVISTA - May 7, 2001
- The Home Depot, the world's largest home
improvement retailer, announced it has signed a
definitive agreement to acquire for cash Total
HOME, a four-store chain of home improvement
stores in Mexico, from ALFA, S.A. de C.V., a
conglomerate based in Monterrey, Mexico.
Financial terms of the acquisition were not
disclosed.
Incorporated in 1993, Total
HOME is Mexico's second largest home center
retailer. Total HOME's four locations -- three
stores in Monterrey and one store in Mexico City
-- have more than 400,000 sq. ft. of retail
space, plus building materials yards.
The acquisition is expected
to be completed during the next five to six weeks
after receipt of regulatory approvals.
"The acquisition of
Total HOME gives us immediate and profitable
entry into Mexico's $12.5-billion home
improvement market," said Bob Nardelli,
president and CEO of The Home Depot. "With
the second largest economy in Latin America and
some 23 million households, Mexico offers
tremendous growth potential in all facets of the
home improvement market."
The average Total HOME store
is approximately 80,000 sq.-ft. indoors with
additional square footage outside devoted to lawn
and garden and building materials. Each
warehouse-style store stocks approximately 30,000
SKUs across 17 departments. Total HOME serves
both homeowners and the professional market.
Following completion of the
acquisition, Total HOME will become a wholly-
owned subsidiary of The Home Depot, and current
Total HOME management will continue to manage all
four stores from offices in Monterrey reporting
to Anders Moberg, Home Depot's division president
- international. The four stores will continue to
operate short-term as Total HOME and will be
rebranded as Home Depot following the transition
and the training of the Total HOME associates by
Home Depot.
Moberg said Total HOME is
attractive to Home Depot due to its successful
track record and business model similarity to
Home Depot. "We share the same operating
philosophy -- to offer customers the best in
selection, price and service," he explained.
Moberg also said that by
integrating the cultures of Home Depot and Total
HOME, there will be many benefits for both
companies.
"We will share
resources for merchandising and operations,"
he explained. "There will be cross training
among associates to ensure that the best
practices of both companies are implemented. We
also see many opportunities in the area of
sourcing products."
"We will seek to
streamline supply chain management for our stores
in the U.S. and Mexico," Moberg said.
"In addition, we expect to build and
leverage relationships with Home Depot and Total
HOME vendors to benefit our customers and store
profitability."
"We are very pleased
that Total HOME is joining forces with Home Depot
to gain greater share of the Mexico home
improvement market," said Ricardo Saldivar,
president of Total HOME. "Our employees are
excited about becoming part of the Home Depot
organization, and we look forward to embracing
the Home Depot culture and commitment to being
the best in home improvement products and
services."
The addition of Mexico
increases Home Depot's presence internationally
to four countries outside the United States --
the other three being Canada (67 stores), Chile
(5 stores) and Argentina (3 stores).
Credit Suisse First Boston
advised The Home Depot in this acquisition.
Founded in 1978, in Atlanta,
Georgia, The Home Depot, the world's largest home
improvement retailer, currently operates 1,180
stores in North and South America. The company
reported net sales for fiscal 2000 of $45.7
billion and employs approximately 230,000 people.
Home Depot is ranked sixth in Fortune magazine's
Most Admired Companies in America list and has
been #1 in Fortune's Most Admired Specialty
Retailer category for eight consecutive years.
Its stock is traded on the New York Stock
Exchange and is included in the Dow Jones
Industrial Average and the Standard & Poor's
Index.
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